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For Immediate Release
October 11, 2013

Contact:
Matthew M. Hoidal, Esq., Executive Director, Camp Sunshine
(207) 655-3800
E-mail: mhoidal@campsunshine.org

Web Site: http://www.CampSunshine.org

Camp Sunshine Wins New Toyota Sienna Mobility Van in 100 Cars for Good Contest

Maine retreat for families with children facing life-threatening illnesses prevails in Toyota’s nationwide Facebook vote

CASCO (October 11, 2013) – Camp Sunshine is the winner of a new Toyota Sienna Mobility van after receiving one of the top votes in the nationwide Toyota 100 Cars for Good contest on Thursday.

Camp Sunshine wins Toyota Sienna mobility van in 100 Cars for Good contest after nationwide online vote

Camp Sunshine, a national retreat in Casco, Maine for children with life-threatening illnesses and their families, prevailed against four other non-profit organizations in Facebook voting on Oct. 10.

“In addition to offering the program free of charge to families since 1984, accessibility to Camp Sunshine is also of critical importance. This new van from Toyota will help us provide our unique services to many more families,” said Matthew M. Hoidal, Executive Director at Camp Sunshine.

He added, “We couldn’t be more appreciative of Toyota for the opportunity and thankful for the outpouring of support from those who voted for us. Each of our competitors were worthy in their own right, so we feel quite honored.”

Toyota is awarding vehicles to 100 non-profit organizations as part of its 100 Cars for Good philanthropic program, launched on Oct. 1. Each day for 50 days, the contest is showcasing five non-profit organizations at www.facebook.com/Toyota. Visitors to the page receive two votes each day to select two separate winning organizations they feel are most deserving of new Toyota vehicles.

Camp Sunshine wins Toyota Sienna mobility van in 100 Cars for Good contest after nationwide online vote

The Oct. 10 vote pitted Camp Sunshine against AniMeals, an animal food bank in Missoula, Mont.; the Turtle Survival Alliance in Fort Worth, Texas; USA Cares, Inc., in Radcliff, Ky.; and the American Red Cross of Southwestern Indiana in Evansville, Ind. Camp Sunshine and AniMeals received the highest number of votes and were declared the two winners by Toyota on Friday.

Camp Sunshine was selected as one of the 250 finalists after submitting an explanation about how a new vehicle would support its work. Hoidal said the Toyota Sienna Mobility van will be used to transport Camp Sunshine families to and from local airports, train and bus stations, and area hospitals.

Camp Sunshine (www.campsunshine.org) is a one-of-a-kind year-round camp on the shores of Sebago Lake that offers the only program in the nation whose sole mission is to address the impact of cancer, kidney disease, lupus and other life-threatening illnesses on every member of the immediate family.

Camp Sunshine wins Toyota Sienna mobility van in 100 Cars for Good contest after nationwide online vote

Camp Sunshine operates and provides week-long respites at no charge. The program includes 24-hour onsite medical and psychosocial support. While attending the various sessions, families are able to rebuild relationships together and meet other families facing similar challenges.

Camp Sunshine relies on donations from individuals, corporations and foundations. For more information about Camp Sunshine, visit www.campsunshine.org or call (207) 655-3800.

About Toyota
Toyota (NYSE: TM) established operations in the United States in 1957 and currently operates 10 manufacturing plants. Toyota directly employs over 31,000 in the U.S. and its investment here is currently valued at more than $23 billion, including sales and manufacturing operations, research and development, financial services and design. Toyota is committed to being a good corporate citizen in the communities where is does business and believes in supporting programs with long-term sustainable results. Toyota supports numerous organizations across the country, focusing on education, the environment and safety. Since 1991, Toyota has contributed nearly $700 million to philanthropic programs in the U.S.

Camp Sunshine wins Toyota Sienna mobility van in 100 Cars for Good contest after nationwide online vote

About Camp Sunshine

Camp Sunshine offers children with life-threatening illnesses and their families a place to relax together for a week, and to take a break from the extraordinary demands placed upon them on a daily basis. The year-round program is free of charge and staffed almost entirely by volunteers. It is the only program in the nation whose mission is to address the impact of a life-threatening illness on every member of the immediate family — the ill child, the parents and the siblings. Since its inception in 1984, Camp Sunshine has provided a haven for more than 32,000 individuals from diverse cultural backgrounds. In addition to providing 24-hour on-site medical and psychosocial support, the camp offers a variety of daily activities, including swimming, boating, archery and soccer, and special events such as bonfires and cookouts. To support Camp Sunshine, call (207) 655-3800 or visit www.campsunshine.org.

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Here is more news and information about Camp Sunshine



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