Fundraising Efforts Underway for Central New York Polar Dip on March 7 at Verona Beach State Park

Freezin’ for a Reason event to raise money for Camp Sunshine, a one-of-a-kind retreat in Casco, Maine for children with life-threatening illnesses and their families

DURHAMVILLE, N.Y. (February 5, 2015) – Fundraising efforts are now underway for the Central New York Polar Dip to benefit Camp Sunshine, set for 1 p.m. on Saturday, March 7, at Verona Beach State Park in Durhamville, N.Y.

Participants will plunge into icy waters of Oneida Lake to raise money to help send more New York families to Camp Sunshine, a one-of-a-kind national retreat in Casco, Maine for children with life-threatening illnesses and their families. Every polar dip participant is encouraged to raise a minimum of $100 in pledges.

The Central New York Polar Dip is partnering with TeamRaiser, a popular online fundraising platform, to make it easier for the entire community to unite, support and fundraise for Camp Sunshine. To start raising funds, form or join a team, and donate online, visit http://www.freezinforareason.com. For more information, call (207) 655-3800.

Organizers have set a goal to raise $25,000 – enough to send more than 10 New York  families to Camp Sunshine (www.campsunshine.org). Plungers are encouraged to create a plunge team of four or more people, consisting of co-workers and classmates and from civic groups or places of worship.

Each participant who raises at least $100 in pledges for Camp Sunshine will receive an “I DID IT!” t-shirt. Verona Beach State Park is located on the eastern shore of Oneida Lake, off Route 13 in Durhamville. Registration begins at 11 a.m. with the plunge set for 1 p.m.

“The reality of this event is that the discomfort the plungers feel for just a moment will never compare to what our families go through during the course of their child’s illness,” said Michael Smith, Camp Sunshine’s Director of Special Events. “It’s for the families and children that we plunge...we call it Freezin for a Reason.”

Nestled alongside the shores of beautiful Sebago Lake in Casco, Maine, Camp Sunshine (www.campsunshine.org) offers children with life-threatening illnesses and their families a place to relax together for a week and to take a break from the extraordinary demands placed on them on a daily basis.

The year-round program is free of charge and each session is staffed with the assistance of 80 volunteers.  It is the only program in the nation whose mission is to address the impact of a life-threatening illness on every member of the immediate family.

About Camp Sunshine
Camp Sunshine is a year-round retreat, which provides respite, support, joy, and hope to children with life-threatening illnesses and their families through various stages of a child’s illness. The program is free of charge to all families, and includes 24-hour on-site medical and psychosocial support. Bereavement groups are also offered for families who have lost a child to an illness. To support Camp Sunshine, call (207) 655-3800 or visit www.campsunshine.org.

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Event listing

WHAT: Central New York Polar Dip to benefit Camp Sunshine

WHEN: Saturday, March 7, 2015 at 1 p.m. (registration begins at 11 a.m.)

WHERE: Verona Beach State Park, Route 13 in Durhamville, N.Y.

WHO:   Event to raise money to send more New York families to Camp Sunshine (www.campsunshine.org), a one-of-a-kind national retreat in Maine for children with life-threatening illnesses and their families

MORE INFO:  Participants are encouraged to raise a minimum of $100 in pledges and plunge into Oneida Lake to receive a commemorative t-shirt.  All proceeds will benefit Camp Sunshine. The goal is to raise $25,000.

WEBSITE: http://www.freezinforareason.com

CONTACT: Michael Smith, Camp Sunshine (207) 655-3800 msmith@campsunshine.org

Here is more news and information about Camp Sunshine