Leading Sports Event Management Firm DMSE Sports Launches New Medical Division

DMSE Medical to focus on enhancing medical and public safety planning and coverage for large-scale athletic events

BOSTON (January 9, 2014) – DMSE Sports, a leading sports events management firm based near Boston, today announced the launch of a medical consulting partnership to improve medical and public safety coverage at large-scale athletic events in the U.S. and worldwide.

DMSE Medical will provide expertise to help managers of road races, triathlons, charity walks and other mass participatory events evaluate, plan and implement more effective medical programs.

DMSE Medical will be led by Chris Troyanos, ATC, who has served as Medical Services Coordinator for the Boston Athletic Association (B.A.A.) for the past 25 years and provided medical guidance to some of the largest races in the country. He was instrumental in the pre-planning of the 2013 B.A.A. Boston Marathon and the coordinated response after the tragic events of April 15.

 “Chris has extensive experience in coordinating and evaluating medical needs for large-scale events,” said Dave McGillivray, a well-known race director and endurance athlete who founded DMSE Sports in 1981. "Given the incredible growth of participation in our sport, the single most important aspect requiring professional assistance is in the area of medical coverage. DMSE Medical was developed specifically to address this overwhelming need in our industry." 

As road races and events of all sizes continue to grow in popularity throughout the U.S. and abroad, he added, the demands placed on event directors continue to expand beyond normal race day operations. 

“Medical coverage is an area that is sometimes underestimated or even overlooked amidst a sea of logistics and operational tasks that event directors have traditionally thought of as their top priorities,” said McGillivray, who also is the longtime Race Director of the B.A.A. Boston Marathon and a number of other major road races.

Troyanos, who lives in Norfolk, Mass., was recently named the Executive Director of the International Institute for Race Medicine (IIRM). The IIRM is an organization that is dedicated to medical education and research for all endurance events.

“The running/road race industry has experienced tremendous growth and with that growth, concerns regarding runner safety and the impact on the public safety remain paramount to every event,” Troyanos said. “DMSE Medical is designed to address those concerns and to make sure every event has medical standards that can stand up to any public review.”

DMSE Medical will provide a range of services, including:

• Event Medical Audit: The audit includes interviews with an event’s medical team, public safety officials and a review of all medical protocols, medical communications plans, course medical coverage, medical equipment and supplies. DMSE Medical also evaluates current medical volunteer staffing, budgetary needs, corporate support, event insurance and liability coverage.

• Medical Program Design: DMSE Medical will work with event staff to design and customize a medical coverage program compliant with industry standards, including a medical communications program, a medical records plan, post-race reporting protocols and an effective tie to local public safety and EMS. Also, DMSE Medical will assist with recruitment of a volunteer medical team as well as a medical director. 

• Complete Medical Oversight: DMSE Medical will design, implement and completely oversee a customized medical coverage program for each specific event.  This service offers the same level of support as Medical Program Design, but the responsibility of overseeing the services and medical coverage will be handled by the DMSE Medical team.

For more information, visit www.dmsesports.com/medical or contact Chris Troyanos directly at 781-710-3301 or troyanos@comcast.net.

About DMSE Sports
Founded by Dave McGillivray in 1981, DMSE Sports is a leader in sports event management, specializing in creating, marketing and producing mass participatory athletic events throughout the U.S. and abroad. In addition to the B.A.A. Boston Marathon, DMSE manages more than 25 major road races and events per year, including the TD Beach to Beacon in Maine, the New Balance Falmouth Road Race on Cape Cod, the Finish at the 50 at Patriot Place, Run for the Dream in Williamsburg, Va., the Bellin Run in Green Bay, Wis., the Feaster Five Thanksgiving Day Road Race and the Boston Marathon Jimmy Fund Walk, among others. For more info, visit www.dmsesports.com.

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